Why Your Company Needs a Creator Platform

creator platform

Today’s organisations are under pressure like never before. They need to be faster and more nimble than ever to keep up with the digital age and its rapid pace of change. The corporate learning space is no different. As new technologies emerge, companies must adapt quickly or risk being left behind. In this article, we will explore why the creator platform is necessary in corporate learning, how it can transform your employees, and what you can do as an organisation to implement it effectively within your company culture.

What Is The Creator Platform?

The creator platform is the foundation of the Future Workplace. We can thank the Millennials and Gen X, who have taught us all how to share knowledge and skills. We can see this in social media, where Millennials make up 54% of Influencers on Instagram, and over 48% of Gen X say they would like to be influencers in this world to make a difference. 

A creator platform in corporate learning enables employees to connect with one another and share ideas across different departments, countries and time zones. Collaboration tools like communities within these tools enable groups to work together in real-time and create content together for the better good of the organisation.

Why Is the Creator Platform Necessary in Corporate Learning?

For an employee to be successful, they require both macro and microlearning. Macro learning is onboarding, learning a new job, new skill, etc. this makes up 58% of learning, but it’s the 42% of microlearning that is essential also. This is tacit knowledge, learning on the job, in the flow of work.  It’s learning from those in the organisation who have done the work previously; they know the ropes, have the wisdom, knowledge and skills, and have learned from their mistakes.

Creator Platforms like Fyrrr,  the ‘TikTok of Corporate learning’, a knowledge-sharing platform, result in different ways to work, communicate, and learn. This platform allows employees to quickly and easily shoot short videos and upload them so that all who need this knowledge can search, learn and share. 

If technologies like this fail to be fully implemented in the workplace, organisations will suffer from a digital gap. The digital gap refers to employees not being equipped with the skills they need to thrive in a digital workplace. This is especially true for millennials, who will make up 75% of their workforce by 2030. If organisations don’t equip their employees with the necessary skills, they will fall behind in a very competitive landscape.

How Does the Creator Platform Help Employees?

The creator platform enables employees to control the pace of their learning. It allows them to decide what they want to learn and how they want to learn it. It also empowers them to create the content they need to do their jobs better. As a result, employees have more ownership over their learning and time. This sense of ownership over one’s learning and time results in higher employee engagement. Employees are more engaged when they feel like they are actively contributing to their employer’s goals.

A recent example of a company I recently spoke to. They have over 1 million products they hire to individuals and companies. As you can imagine developing training for each of these products is extremely costly and time-consuming. In a recent manager training session, one of the managers said, “Look, I know many of the products and others in the company know many of them. Why can’t we just do some short videos of each product and then upload them to a platform where they can be searched and watched?” The answer was, “There is no such platform.” But now there is an amazing way to create product knowledge fast and cost-effectively.

3 Ways The Creator Platform Supports Employee Learning and Growth

  1. Autonomy in the Workplace – When employees feel like they have control over their work and schedule, they are more likely to stay committed to their jobs. Maintaining autonomy in the workplace gives employees the chance to follow their passions and explore their interests. It also helps to reduce turnover rates in companies.
  2. Better Communication – The creator platform allows employees to communicate with one another in a more seamless way. They can use collaboration and communication tools to share ideas, exchange feedback, and create together. This is particularly helpful for remote teams who might not always be face-to-face.
  3. Accessibility to Resources and Guidance – The creator platform provides employees with access to the resources they need to get their jobs done ‘in the flow of work’. This is especially beneficial in this remote working world where we no longer sit next to our peers and managers where we can ask them questions. Now we can ask the creator platform the questions and get the answers we need.

Bottom line

The creator platform is the future of corporate learning and performance. It offers employees autonomy, better communication, and better access to resources and guidance. It is also designed to help employees create the content they need to succeed and enable companies to keep up with the rapid pace of change.